May 7, 2008 12:26 PM by Sam Stockley Filed Under: Dodge
Dodge have announced the UK launch of their new Journey Crossover and it ticks many of the right boxes for the UK market. A vehicle combining typically American SUV looks with the versatility of a seven-seater MPV, the Journey Crossover offers a fuel efficient drive, a large, flexible interior space and, at £16,995, a competitive price tag. A diesel option to attract European punters is also available.
A range of features are geared to cater for the core family market including tilt and slide second row seats and fully-accessible rear doors. Simon Elliott, Managing Director of Chysler UK has the hard sell: "Families that need space for seven will love the Journey's flexible seating system, spacious storage bins and under-seat storage areas. Safety is also very important for these customers and with ESP and three-row side curtain airbags this really is the ideal family vehicle.”
Available in 2.4-litre petrol or in 2.0-litre diesel guise, the front-wheel-drive Dodge Journey boasts 5+2 seating across its range. Starting at £16,995 and reflecting excellent value, the Journey now headed for the UK is also a better equipped crossover. Entry-level SE models include three-zone climate control, electric windows and six-disc CD with MP3 compatiable sound system as standard. Sales start in August.
The Dodge brand is moving into top gear this summer with the launch of the all-new Journey crossover, which offers very competitive fuel economy, masses of interior space and value for money, without compromising its bold, good looks.
With 5+2 seating standard across the range, the front-wheel drive Dodge Journey will be available in the UK from August 2008 and will feature a 2.4-litre petrol engine or a 2.0-litre diesel engine. The diesel engine will be available with either a manual or dual-clutch automatic gearbox.
Family-friendly features that include tilt and slide second-row seats; rear doors that open to 90-degrees for easy access when installing child seats and air-conditioning that works in all three rows will all help take Journey owners to a new level of family motoring.
Simon Elliott, Managing Director of Chrysler UK, said: “Dodge Journey is the perfect right-sized vehicle for families that don’t want the look of a people carrier, but need the functionality and utility of an MPV.
“Journey is unmistakably Dodge with powerful exterior styling. But it’s not just about the right look. The Dodge Journey offers a unique combination of versatility and flexibility with bags of interior space. It takes on the practicality and capability of an MPV with the overall fuel efficiency of a passenger car.
“Families that need space for seven will love the flexible seating system, spacious storage bins and under-seat storage areas. Safety is also very important for these customers and with ESP and three-row side curtain airbags this really is the ideal family vehicle.”
The Journey will offer the same excellent value for money that Dodge customers in the UK have come to expect. Prices will start from £16,995 and this is around 10 per cent better value than key competitors when comparing similarly equipped models. The entry-level SE model will come with three-zone climate control; a tilt and telescope steering wheel; tyre pressure monitoring; power folding and heated wing mirrors; electric windows and six-disc CD with MP3 compatible sound system all as standard.
Simon Elliott added: “The Dodge brand is really gaining traction in the UK. The Caliber and Nitro were two of our top five best sellers this March and the Journey will help make the brand even more visible to a wider audience.”
